Sebring, and the nearby towns of Avon Park and Lake Placid, boasts nearly 100 crystal clear lakes for fishing and boating, a variety of natural areas open to the public for exploration, year-round events, the famed Sebring International Raceway, a lake renowned for trophy bass, agritourism attractions, more than a dozen of Florida's most affordable championship golf courses, one of Florida's oldest state parks, historic downtowns, art and cultural attractions, and is a reminder of why everyone loves authentic Florida. Our gently rolling hills, orange groves and the region's charming small towns make this a relaxing destination with a convenient, central location.
Whether you want to rev your engines at the racetrack or shift to a slower gear wacthing a magnificent lakefront sunset, Sebring has something to suit every pace.
To promote Highlands County as a friendly, attractive and diverse destination for tourism, thus creating a positive economic impact benefiting the entire community. Adopted November 21, 2013 by the Highlands County Tourist Development Council